Freakins achieves organic website traffic growth in a highly competitive segment
Increase in clicks/month in 7 months
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x
Increase in impressions/month in 7 months
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x
Increase in non-brand ranking keywords in 7 months
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x
About the Client
A new e-commerce player focusing heavily on denim wear and apparel segment in India
The Situation
Freakins wanted to increase the organic traffic on its website in a segment already owned by bigger players like Myntra and Amazon. The key categories wherein Freakins wanted to achieve this growth was in the Jeans, Denim Jackets, Dungaree and Joggers & Jegging category
Our Expertise
Website Marketing – Build and implement an integrated digital marketing strategy to drive targeted audience to your website targeting core as well as non-core categories
The Solution
Website Audit
Conducted a detailed technical audit to improve factors such as page speed, coverage issues and internal linking and analyse the overall backlinking profile and on-page parameters of the existing website pages
Technical Website Clean Up
To improve the performance of the website, a technical clean up was proposed which included removing unused code, compressing images, improving page speed and removing / redirecting duplicate pages
Page Optimization
Implemented off-page activities such as creation of backlinks and on-page optimization activities such as optimization of title, meta and H1 tags
Creation of Website Structure
The architecture of the website was defined which in turn led to the creation of category and subcategory pages
Client Testimonials
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About Us
United States
India
Services
Industries Served
United States
Wilmington
India
Navi Mumbai
Mumbai
Delhi
Indore